In this age of social media, concept of privacy has undergone tremendous change. Your life is an open book (or profile?) which can be accessed by anybody around the world. You share photos, you share your personal details, you make your relations public, you cheer the profit you made from your latest investment, you deo-tag your Instagram photos from your latest London trip...phew! This is your life for anybody to see!
Interestingly, you yourself are unaware of how much personal information you are sharing online. In that sense, you are living in a privacy bubble - totally unaware that the bubble is transparent!
Here is a video which demonstrates this thinning down of privacy in the age of social web...